



653% Increase in Wedding Venue Enquiries through SEO
Date: Sept 2022
Brief
The WISTL team were employed by The Willows at The Woodmans in its infancy to boost exposure and increase the level of leads coming through owned channels.
Solution
Working with The Willows, we strategised a multi-pronged approach which included a dedicated SEO solution. First we improved the website’s on-page SEO, integrating a wealth of keywords into the copy, headings and image tags.
As the traffic increased month-by-month, we then created more data collection points across the website to ensure it was making the most of the additional footfall. This resulted in a 653% increase in wedding enquiries with an even greater return on investment.
We continue to work with The Willows building their profile in a growing and competitive North East wedding venue market.