Brand Creation, Collateral & Sales

Client: OEM Auto Parts 4 Less

Date: Nov 2020

Brief

OEM Auto Parts 4 Less is a start-up B2B company that specialises in the global distribution of discounted car parts. OEM approached WISTL requiring an identity, supporting collateral and assistance with the direct sales campaigns and strategies.

Solution

We first created a logo that was approachable yet established, mirroring the brand’s global capabilities. The WISTL team then developed a new website and sales brochure inline with the fresh brand guidelines, incorporating the use of a Hubspot CRM system which could be used to track sales and convert potential leads. OEM also utilised our in-house sales team to help deliver emails and approach potential partners. OEM now has a growing database of bulk car part buyers!

LOGO DEVELOPMENT / WEB DESIGN / GRAPHIC DESIGN / BRAND IDENTITY / POSITIONING / MARKET RESEARCH / SALES SUPPORT / COLLATERAL CREATION

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